BACK TO WORK Strategy & Storytelling to Save the Planet Experiments in Social When Colossal needed to educate the world about how cutting-edge de-extinction is key to species conservation — Villain turned to their mad science kit of social engineering. Results Are in Our DNA A beaker of LinkedIn, a flask of Twitter, a test […]
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BACK TO WORK A hole-in-one for one-of-a-kind brand-building. A New Concept in Eatertainment A unique combo of food and fairway demanded a brand identity that would stand out for both parent co. and its multiple eateries — especially under pressure of post-pandemic reopening. A Masters Tournament in Creative Connections Villain crafted consistent marketing across owned,
BACK TO WORK Resurrecting the Dodo Launching Colossal Bioscience’s epic rescue mission. De-Extinction Excitement With its new potential for species conservation, the plan to bring back the legendary bird was a hero move — but it would take Villain’s social scheming to ensure the news didn’t vanish in a wave of competing clicks. Imagine the Unknowable
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BACK TO WORK Investing in App Downloads Opening up Mazoola’s mobile wallet to more parents. Pump Up the Value Mazoola’s secure digital wallet for kids lacked awareness among moms & dads — but Villain had a plan to make some noise. Appraising the Situation A comprehensive survey among users and prospects identified acquisition challenges — including
BACK TO WORK Electrifying Lead Generation Villain & Freedom Solar power a revolution in customer identification & activation. A Shock to the System Performance optimization energized Villain’s strategy for helping Freedom Solar educate its potential clients: generating high-quality leads motivated to buy. Empower Customers From top of the sales funnel to bottom, connect with people
BACK TO WORK CHASE OAKS A wily plan for original content creation and extended audience growth. Say Something Nice… The Chase Oaks faith-based community had good things to say, but required a better way to communicate to a wider audience — until the bad boys at Villain weighed in. Spread the Good News Reverse the
The mad genius of brand genesis. Seek And Ye Shall Find Seekr sought to stand tall among dominant tech giants in search, with a game-changing approach to impartial content and informed dialogues. But to be a hero in search engines required a Villain to drive product awareness and adoption through the creation of a breakout
